The persistence of environmental, social, and economic problems is attributed more to ‘implementation deficits’ than to intrinsic inconsistencies of the concept itself. Arguably, individuals and society can play different roles in the pursuit of sustainability. Yet humans cannot be equated only to their needs. This shift has been interpreted as a revaluation of ‘localized and embedded identities’ and might be an adequate framework to understand the relationship between nature and society from a more personal point of view. It is often represented with the ‘triple bottom line’ of economy, environment, and society (Elkington et al. The Goals were adopted by all member states of United Nations formally in 2015, for the period 2016–30 to address the overwhelming empirical and scientific evidence that the world needs a radically more sustainable approach. This relationship involves actions but also feelings. Therefore, there would be no need to radically change the present patterns of development (Baker 2007). In that sense, the new conceptual framework could augment or complement previous paradigms, instead of replacing them. The 2-page primer provides a brief description of the historical process that led to the adoption of the 2030 Agenda, explains its core principles and the 5 dimensions, and touches upon the interlinkages between the SDGs. The Sustainable Development Goals (SDGs) or Global Goals are a collection of 17 interlinked goals designed to be a "blueprint to achieve a better and more sustainable future for all". The term ‘sustainability’ is considered a synonym of sustainable development although, as pointed out by Dresner (2002), some distinctions between these two concepts can be identified. However, when it comes to concrete cases, space and time are not always taken into account in sustainability projects. Targets. The paper finds and argues that the entire issue of sustainable development centres around inter- and intragenerational equity anchored essen- tially on three-dimensional distinct but interconnected pillars, namely the environ- ment, economy, and society. The UNRISD programme on Social Dimensions of Sustainable Development focuses on understanding, analysing and engaging with processes of policy change that can tackle unsustainable practices, climate change and inequalities. The WCED report did call for some international reforms intended ‘to deal simultaneously with economic and ecological aspects’ (WCED 1987, p. 90). Yet the additional reasons provided (aesthetic, ethical, cultural, and scientific considerations) are markedly anthropocentric. A number of limitations, obstacles, and ‘behavioural anomalies’ that undermine the validity of CBA for environmental policy making have been identified, forcing economists to devise a variety of coping strategies to overcome these limitations and make it more appealing to governments and the general public (Barde and Pearce 1991, Hanley and Shogren 2005). The idea of the existence of an individual ‘person’ within each human being, similar yet entirely different to those around them, has been the subject of intense philosophical, psychological, and religious speculation. The Sustainable Development Goals (SDGs) embraced the nature and characteristics of the Millennium Development Goals (MDGs) but produced a more comprehensive goal for all. Whatever the case, Smith (2006) and Norton (2008) argue that the gap between anthropocentrism and non-anthropocentrism is not so wide in practical situations because to them, virtuous agents and those who hold rights-based beliefs would tend to promote comparable policies on many environmental issues. More details in the text. Although CBA was never meant to be a stand-alone method, it is still widely promoted as one of the best ways to guide the efficient allocation of resources and to assess the feasibility (and sustainability) of projects and policies (Pearce et al. As Escobar suggests, the definition of any alternative development paradigm should ‘take into account place-based models of nature, culture, and politics’. A sustainable development ‘triangle’ formed by People, Planet, and Profit (the three Ps), with Profit sometimes replaced by the more moderate ‘Prosperity’, is common use in business and governments (European Commission 2002). The UNSSC Knowledge Centre for Sustainable Development has also produced a 2-page primer on the 2030 Agenda for Sustainable Development, which provides an accessible and comprehensible introduction to the 2030 Agenda for different audiences. According to the WCED report, species and ecosystems must be preserved because they have an economic value that is deemed ‘crucial for development’ and ‘important to human welfare’ (WCED 1987, pp. The author is a full-time researcher at The National Council of Scientific and Technical Research of Argentina (CONICET) (www.conicet.gov.ar). Different visions on what sustainability is and how it should be measured could coexist, not only for plurality but also because different frameworks of analysis could give a better idea of the sustainability (or unsustainability) of processes and regions. 15 Goal 15. As discussed in the preceding section, the WCED concept of sustainable development has contradictions and limitations. 90. 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